IDAP

Nhà cung cấp dịch vụ tại địa phương

Workshop: Impact Investment for Micro, Small, and Medium Enterprises in Agriculture and Tourism

An Event within the IDAP Project

On the morning of December 27, 2024, the workshop “Impact Investment for Micro, Small, and Medium Enterprises in Agriculture and Tourism” was held online, attracting a wide range of businesses and cooperatives from various fields such as agriculture, tourism, and manufacturing. The event was organized by KisStartup within the framework of the IDAP project – the next phase of the GREAT project funded by the Australian Government, aiming to support small businesses and cooperatives in improving their access to investment capital.

The workshop began with an introduction by Ms. Nguyễn Đặng Tuấn Minh, CEO of KisStartup and program coordinator. The main speaker, Mr. Keith Ippel – CEO of Spring Activator and an international expert in impact investment – shared in-depth insights and inspired attending businesses.

Overview: Impact Investment and Opportunities in Vietnam

In the opening session, Ms. Nguyễn Đặng Tuấn Minh introduced the concept of impact investment – a form of investment aimed at generating financial returns alongside positive social or environmental impacts. Ms. Minh emphasized that in Vietnam, impact investment is creating significant opportunities, particularly in areas like sustainable agriculture, community-based tourism, and creative industries. With the rapid development of small businesses and cooperatives, accessing investment not only brings financial benefits but also promotes critical social values.

Fundraising Strategies: Trust Is the Key

In the following session, Mr. Keith Ippel guided businesses on building effective fundraising strategies. According to him, trust is the key to convincing investors. Businesses need to clearly present a robust business plan, maintain financial transparency, and demonstrate their ability to create sustainable social or environmental impact. He also noted that businesses should meticulously prepare financial forecasts and develop two scenarios – optimistic and cautious – to prove their viability in different situations.

Additionally, Mr. Keith introduced potential funding sources, including personal savings, family and friends, current revenue, grants, and loans. He particularly encouraged businesses to explore support funds from international organizations or experiment with crowdfunding – funding channels suitable for small businesses and cooperatives in their early development stages.

Engaging Interaction with Practical Challenges

Engaging Interaction with Practical Challenges

During the Q&A session of the workshop "Impact Investment for Micro, Small, and Medium Enterprises in Agriculture and Tourism," expert Keith shared crucial strategies to help businesses build sustainability and attract investors. When asked about balancing sustainability with social impact, Keith emphasized that sustainability must come first, as social impact can only thrive when a business is stable. Regarding expanding tourism products, he suggested businesses seek funding through crowdfunding or funds like Visa Vietnam.

Keith also shared methods for identifying ideal customers and creating positive experiences, advising businesses to thoroughly research customer demographics and behavior. When asked about cultural organizations, he mentioned seeking funding from family funds and private organizations, with detailed and convincing plans for investors. On standing out to investors, Keith recommended businesses practice presentations and craft compelling stories about their development journey.

A seafood farming cooperative shared difficulties in meeting collateral requirements for loans. In response, Mr. Keith suggested they approach grant funds from international organizations or try crowdfunding campaigns to reduce collateral pressure.

He also cited examples of successful businesses from simple ideas, emphasizing that sustainable development comes from clear vision and strategy. Finally, Keith shared that to access bank loans, businesses need detailed business plans and clear financial forecasts to build trust with investors. His advice provided practical strategies for small and medium businesses to confidently develop and attract investments.

A cultural expert inquired about funding or support for digitizing cultural heritage. Keith suggested important funding sources that could be utilized, including purchasing digitized data to serve their customers in the Canadian market. There are also funds specifically for culture, which can support not only tourism businesses but also create new business models.

When asked about developing local investors and promoting the local ecosystem, Keith stated that the most crucial factor is building trust among each other, including experienced and less experienced entrepreneurs. Inspiring investors with your story is essential.

Regarding leading a community to attract investment and development, Keith pointed to global examples like Chiwis and Bazerdan, highlighting the importance of trust, leveraging each member's strengths to complement one another, and setting a collaborative plan. More importantly, the community must have a business-minded leader with sales capabilities to guide everyone toward collective development.

When asked whether businesses creating jobs in the poorest areas can attract investment, the answer was a resounding yes, as these efforts generate employment in the places that need it most.

Next Steps

At the end of the workshop, the speakers recommended specific steps for participants to increase their chances of successful fundraising. Practicing presentations, building detailed business plans and financial forecasts, and investing in a compelling brand story will enhance a business's appeal to investors. Additionally, businesses need to clearly identify their unique selling points to establish sustainable competitive advantages.

The organizers provided an online form for participants to register for additional materials and personalized support from the program's experts.

Conclusion: Seizing Opportunities from Impact Investment

The workshop “Impact Investment for Micro, Small, and Medium Enterprises in Agriculture and Tourism” delivered practical knowledge and opened new perspectives on sustainable investment trends in Vietnam. The program not only provided small businesses and cooperatives with access to new knowledge but also helped them identify clear long-term development paths.

Follow the IDAP project and KisStartup to continue participating in meaningful and valuable programs in the future!

Author:

KisStartup

Tags:

digitization of culture heritage

Digital Transformation: A Catalyst for Cultural Preservation

In the previous article, we shared how digital transformation has led to the creation of new products and values, even from agricultural by-products that were once considered waste. This time, the story is about how digital transformation has helped create new services while preserving indigenous culture.

Experiencing Traditional Shuttlecock Making at Hà Khuyên Homestay

On our journey to explore the potential of digital transformation in Northwest Vietnam, we discovered a new story at Hà Khuyên Homestay in Bản Phụ Mẫu, Chiềng Yên Commune, Vân Hồ District, Sơn La Province. Known for its cozy accommodations, Hà Khuyên Homestay attracts both domestic and international tourists. In hosting guests, the homestay has curated local experiences such as tea-picking tours and visits to the traditional shuttlecock-making craft village of the White Thai people. Surprisingly, the shuttlecock-making tours have become particularly popular, marking the beginning of their digital transformation journey.

They "digitized" the shuttlecock-making process by capturing detailed photos and videos showcasing each step—from fabric selection, stitching, to decoration—and sharing this content on social media. They also organized online workshops about this craft for those who were interested but unable to participate in person.

Though still in its early stages, this digital transformation effort not only promoted a newly launched tour but also laid the foundation for a new business model centered on the vibrant traditional game of the White Thai people. The shuttlecocks, tetrahedral with brightly colored tassels, are thrown through a hoop standing 10 meters high during spring festivals as part of rituals for good fortune and prosperity—fascinating and engaging for spectators.

Hà Khuyên Homestay has since expanded beyond organizing tours and "classes" teaching shuttlecock-making. They received their first online order for shuttlecocks as gifts for Lunar New Year gift baskets. Additionally, they are improving their video production and storytelling skills to create online shuttlecock-making tutorials.

Looking ahead, they plan to broaden their customer base by selling shuttlecocks more widely as souvenirs, offering DIY shuttlecock-making kits online, and introducing other handcrafted products from local residents to increase household incom

Preserving Local Games and Music for Tourism

In the Shan Tuyet tea region, resources like the traditional Tay soccer game and then singing also have the potential to develop into new tourism business models. Soccer, once an integral part of Tay community life, has gradually faded away.

Unlike conventional soccer, Tay matches are played on freshly harvested rice paddies with rustic rules and brief intervals (each half may last only 10 minutes), featuring players in traditional attire.

With a desire to revive this tradition, Bản Liền has organized traditional Tay soccer matches between tourists and local teams. However, this unique sport remains largely unknown to many visitors.

Since these matches were digitized into videos shared on social media, things have changed. Vàng A Bình at Bản Liền Homestay has turned this experience into a service over the past several years. Tourists can buy tickets to watch the matches or join games with the locals. Simultaneously, Tay then singing in Bản Liền, supported by local authorities, is being developed into a performing arts troupe that showcases traditional songs. These performances are also being digitized to enrich the cultural experiences available to tourists.

Digital Transformation Unlocking Business Opportunities

Social media enables anyone, anywhere, to create content. Initially meant to promote a service or product, digital content can evolve into entirely new business models. The cultural activities of highland ethnic communities, when presented authentically and naturally, possess a unique charm that captivates audiences—even without elaborate editing or visuals.

This process of digital transformation opens up countless opportunities for tourism services and cultural experiences, inspiring and motivating local communities to preserve and protect their cultural values.

Challenges on the Journey

However, this journey is not without obstacles. One prominent challenge is the fragmented recognition and exploitation of cultural uniqueness, which has not yet been fully translated into high-quality products or experiences. Many valuable cultural elements remain undefined, limiting their potential to attract tourists and generate economic value.

The digitization of content in local languages, combined with English, French, and other common languages, faces a significant shortage in both quality and quantity.

Even with the community’s co-creation efforts making digitization easier, pricing cultural experiences, targeting high-value customer segments, and fostering respect for indigenous cultures pose major challenges.

Additionally, local communities—custodians of vibrant cultural values—sometimes lack awareness of the potential digital transformation offers for heritage preservation and economic development. This lack of trust or understanding slows the adoption of technology and innovation, hindering the ability to leverage the unique cultural advantages of Northwest Vietnam.

Empowering Cultural Heritage Through Technology

From an innovation and business development perspective, these barriers not only delay value realization but also increase costs and risks associated with digital transformation. This underscores the urgent need to empower local communities, enhancing their capabilities to identify, create, and digitize cultural values. Without overcoming these barriers, the potential to enhance value through digital transformation cannot be fully realized.

Lào Cai and Sơn La, with their cultural treasures ranging from majestic terraced fields to vibrant traditional festivals, are rich lands of potential in the digital era. Technologies such as virtual reality (VR), augmented reality (AR), and artificial intelligence (AI) can help recreate traditions and rituals, transforming folklore into engaging experiences for global visitors.

Just as Italy brings the ancient city of Pompeii to life through AR and Japan digitizes museums for virtual tours, Northwest Vietnam’s cultural heritage can also reach global audiences through similar technological tools. From Hmong khèn dances to the Thai Xòe festival, these cultural gems can transcend photos and become vivid experiences for tourists worldwide.

A Hopeful Future for Northwest Vietnam’s Digital Transformation

In this context, digital transformation is not merely a modern tool but a key to unlocking the latent power of cultural heritage. By digitizing cultural values for promotion and exploring new business models, the goal of sustainable preservation and development comes closer to reality. Stories like Hà Khuyên Homestay and Bản Liền affirm that in the digital era, culture can be an economic driver and identity can become a competitive advantage.

This journey is just beginning, but early successes light a bright path for the future of digital transformation in Northwest Vietnam.

Author:

Nguyễn Đặng Tuấn Minh - CEO KisStartup

Tags:

digital transformation

Culture Heritage Innovation

Avoiding Scams: A Warning from the Digital Realm

In the digital space, which offers countless business opportunities but also harbors numerous hidden risks, the Avoiding Scams – Protecting Businesses in the Digital Space workshop, organized by the IDAP project, delivered invaluable lessons to businesses, cooperatives, and small enterprises in Lào Cai and Sơn La. With real-life stories and in-depth knowledge, this event was not just an informational session but a wake-up call about the threats lurking in the digital world.

The Dangers of the Digital Space: Alarming Numbers

Vietnam is currently among the countries most heavily impacted by online scams. In 2023 alone, businesses and individuals in Vietnam suffered a staggering loss of $20 billion, accounting for more than one-third of global losses. The methods of fraud have become increasingly sophisticated and difficult to detect, especially in areas such as e-commerce, finance, and business partnerships.

The speakers painted a vivid picture of common scams, including brand impersonation, account hacking, and fake contract schemes. All these highlighted a troubling reality: no one, whether an individual or a business, is entirely immune to the risks of the digital space.

Sophisticated Traps: When Deceivers Wear a “Trustworthy” Mask

One of the most surprising revelations during the workshop was the level of sophistication in impersonation schemes. Scammers do not hesitate to create fake websites and emails that perfectly mimic legitimate businesses, using them to collect sensitive information or demand money transfers. These tricks often target both businesses and consumers, exploiting trust for illicit gains.

Additionally, detailed analyses of fraud schemes involving impersonation of police officers, banks, and financial institutions were presented. Real-life stories shared during the event highlighted the severity of these actions and emphasized the need for vigilance in every online transaction.

Knowledge as the Best Shield

A key message reiterated throughout the event was: knowledge is the strongest weapon for self-protection. The speakers provided specific guidance on how to verify information sources, identify fraud indicators, and implement effective security measures.

The event also encouraged attendees to share personal experiences, fostering an atmosphere of mutual learning. From stories of "close calls" to practical self-defense strategies, the workshop went beyond mere information dissemination, strengthening the business community’s resolve to create a safer digital environment.

Reflections and Actions

The workshop concluded, but its lessons lingered. Faced with the growing threats of the digital age, every business and individual must equip themselves with the knowledge and skills needed to avoid becoming the next victim.

If you missed this event, don’t forget to follow IDAP’s upcoming programs. Let the insights from the workshop be your guide to safeguarding yourself and your business against the challenges ahead.

Have you ever encountered a scam? Don’t hesitate to share your story so the community can learn and stay alert together!

Tags:

chuyển đổi số bao trùm

chuyển đổi số cho doanh nghiệp tại Lào Cai

chuyển đổi số cho doanh nghiệp tại Sơn La

an toàn an ninh mạng

lừa đảo qua mạng

chuyển đổi số doanh nghiệp nhỏ và vừa

Event Recap: Building Local Specialty Brands on E-commerce Platforms

On December 19, 2024, the event "Building Local Specialty Brands on E-commerce Platforms", organized by the IDAP project, brought together over 40 small and medium enterprises, cooperatives, and household businesses—prioritizing those led by women and ethnic minority women—from Lào Cai and Sơn La provinces. This event was not only an opportunity for businesses to understand the "rules of the game" on major e-commerce platforms in Vietnam but also to grasp strategies for optimizing sales on Shopee and TikTok Shop.

E-commerce is not just about "posting products and waiting"

One of the key insights shared by Mr. Trần Lâm, the event’s speaker, revolved around a fundamental question: "Do you truly understand your customers on e-commerce platforms?" He emphasized that selling on Shopee is no longer a random endeavor. To succeed, businesses need to have a clear understanding of:

Does the market have enough potential? For instance, products like buckwheat cakes have extremely low search volumes, making advertising campaigns an easy way to "burn money."
What is your product's competitive advantage? How can local specialties avoid being overshadowed by cheap imports from China?

The story of "external traffic"

A standout highlight of the event was the speaker’s suggestion to leverage "external traffic" as a key to reducing advertising costs. Instead of spending heavily on Shopee ads, businesses can drive customers from TikTok or Facebook to their online stores. A TikTok video with a million views could replace tens of millions of Vietnamese đồng spent on internal platform ads. Lessons from successful businesses revealed that engaging content is truly a "golden tool."

Success is no coincidence

Mr. Trần Lâm also shared his own brand-building journey. His essential oil brand, focusing on practical applications, and his macadamia-based cosmetics brand have consistently evolved to meet market demands. The most valuable lesson he imparted was: "Deeply understand your product and tell a story that resonates with your customers."

A promising future for local specialties

From personal branding to integrating social commerce with e-commerce and optimizing costs, the event affirmed that local specialties can shine if businesses understand how to navigate the mechanics of e-commerce platforms.

The event has ended, but the opportunities are right in front of us. How will you begin telling the story of your local specialties?

Tags:

chuyển đổi số

thương mại điện tử nông sản

bao trùm số

kinh doanh nông sản

tiktok

shopee

Đại diện KisStartup tham gia hội thảo Định hướng, giải pháp bảo tồn – phát huy nghi lễ và dân ca nghi lễ của người Dao ở Việt Nam trong thời đại công nghệ 4.0

On December 17, 2024, at the seminar “Directions and Solutions for Preserving and Promoting Rituals and Ritual Folk Songs of the Dao People in Vietnam in the Age of Industry 4.0” organized by the Lao Cai Branch of Thai Nguyen University and the Lao Cai General Museum under the framework of the Vingroup Project, Ms. Nguyễn Đặng Tuấn Minh, representing KisStartup, KisImpact, and the Business Incubator, delivered an important presentation on developing new business models based on cultural heritage, digital technology, and entrepreneurship.

Key Highlights of the Presentation

The presentation emphasized the role of new business models in creating and enhancing value from cultural heritage through the following key points:

A business model is a way to create and capture value.
A new business model is a method to generate new value and receive new returns.
When applied to cultural heritage, the new business model includes:
1. Refreshing current business models by enhancing value through cultural and heritage elements combined with digital technology.
2. Developing entirely new business models based on cultural heritage, leveraging digital technology to create unique competitive advantages.

Vietnam's Global Potential

KisStartup highlighted Vietnam’s immense potential in combining cultural heritage with digital technology and entrepreneurship:

Vietnam ranks 24th out of 89 countries for its richness in heritage (according to U.S. News & World Report).
Vietnam ranks 56th in cultural influence worldwide.
Vietnam ranks 43rd out of 89 countries for having a dynamic startup ecosystem.

With its rich cultural heritage and a rapidly developing startup ecosystem, Vietnam is well-positioned to pioneer the development of innovative and sustainable business models based on cultural heritage. This approach creates new values and enhances competitiveness in the Industry 4.0 era.

Under the IDAP Project (Inclusive Digital Acceleration Program) to enhance the inclusive digital transformation ecosystem in Lao Cai and Son La, KisStartup has also witnessed significant transformations in various business models during the digital transformation process.

The presentation by the representative of KisStartup, KisImpact, and the Business Incubator provided a new perspective and proposed many practical solutions for preserving and promoting cultural heritage, particularly that of the Dao people, and Vietnam in general. Integrating digital technology and entrepreneurial spirit into the cultural sector not only preserves traditional values but also creates sustainable and unique business opportunities for the future.

Author:

KisStartup

Tags:

KisStartup

culture heritage

innovation

culture heritage incubator

HCI

Turn agricultural waste into new products to increase revenue streams in digital transformation

Within the framework of the IDAP project - Enhancing the inclusive digital transformation ecosystem, we have witnessed a typical example of utilizing agricultural by-products to increase revenue through digital transformation. The cooperation between Tan Xuan 269 Cooperative and Sac Moc Tinh Company has demonstrated this.

Tan Xuan 269 Cooperative produces and turns discarded bamboo leaves into unique bamboo leaf tea products. After being processed, the bamboo leaves have a natural green color, light yellow tea water and the characteristic aroma of pandan leaves. The product not only retains its valuable uses such as cooling, reducing fever and supporting the treatment of respiratory diseases, but also opens up a new source of revenue for the Cooperative. The product will be sold directly on e-commerce platforms, creating jobs for people in Son La. Utilizing this by-product not only helps reduce waste but also creates job opportunities for local workers. Jobs such as harvesting bamboo leaves, sorting, drying and packaging are suitable for many subjects, especially women, people with disabilities and manual workers. This is proof of the application of digital transformation in agriculture, helping to increase economic value and promote gender equality and social integration. The success story of Tan Xuan 269 Cooperative and Sac Moc Tinh Company clearly demonstrates the power of turning agricultural by-products into new products. However, to bring products to market, digital transformation will be a potential direction. This initial success not only motivates us but also affirms our commitment to connecting and supporting Cooperatives and businesses. We believe that digital transformation needs to start from digital business innovation, business model innovation first, finding new values, increasing revenue streams. From there, businesses can find opportunities from digital transformation. This journey has just begun, and we will continue to accompany partners to turn challenges into opportunities, building a comprehensive digital transformation ecosystem in Lao Cai and Son La.

ABOUT IDAP PROJECT
The project "Strengthening the Inclusive Digital Transformation Ecosystem for Small and Medium Enterprises (SMEs)" in Lao Cai and Son La, sponsored by GREAT, implemented by KisStartup Joint Stock Company from 2024 to 2027. IDAP belongs to the initiative "Promoting Gender Equality through Improving Economic Efficiency of Agricultural Production and Tourism Development" in Lao Cai and Son La, sponsored by the Australian Government.
For any questions, please contact

Fanpage: https://www.facebook.com/kisstartup

Website: https://www.kisstartup.com/

Email: hello@kisstartup.com

Contact:(+84) 0392161403 (Mr. Hieu)

Author:

KisStartup

Tags:

small and medium enterprises

digital transformation

agriculture

tourism

Creative Startups Circular Economy

Creative Explosion, Spreading the Beauty of the Northwest | Hackathon 2: Digital Innovation Challenge

Are you a student who loves the beauty of the Northwest, enjoys creativity, and wants your own visuals to spread far and wide? Hackathon 2: The Digital Creativity Challenge is your chance! Join the competition to showcase your talent and win amazing prizes!

EVENT TIMELINE:

Launch: October 30, 2024 - November 6, 2024
Interaction period: 12:00 a.m., November 7, 2024 - 5:00 p.m., November 9, 2024

ELIGIBILITY:
Students from universities and colleges in Lao Cai and Son La provinces.

CHALLENGE:
Create a video promoting agriculture, culture, cuisine, or tourism to showcase the beauty and richness of Lao Cai and Son La.

PARTICIPATION REQUIREMENTS:
Format:

Participants will create a video to promote local imagery, covering themes like landscapes, people, cuisine, culture, or community activities.
Videos should be uploaded on platforms such as YouTube, Facebook, or TikTok using the required competition hashtags.
Submit your video and register via the LINK.

Video Requirements:

Length: Maximum 5 minutes.
Title and Description: Each video must have a title and a short description.
No copyright violations: Ensure music, images, or content are not infringing copyright.
Appropriate content: Content must align with cultural values and avoid violence, sensitive, or controversial subjects.
Quality: Video should have clear visuals and sound.
Language: Vietnamese; additional languages are encouraged to increase international reach.
Logo: Must include the IDAP project logo – LINK.
Hashtags: #IDAP #digital_transformation #digital_creativity_challenge.
Scoring: Videos will be judged solely on total interaction counts (views, likes, shares, and comments) on TikTok, Facebook, and YouTube during the set Hackathon 2 interaction period.

ATTRACTIVE PRIZES AWAIT!

Creative Peak Award (1,990,000 VND): For the video with the highest views (minimum 1000 views).
Unique Discovery Award (1,000,000 VND): 2 awards for the most unique and creative videos.
Touching Hearts Award (500,000 VND): 3 awards for videos that evoke special emotions.
Shining Energy Award (200,000 VND): 5 awards for inspiring content.

Deadline to register and submit videos: Before 5:00 p.m., November 9, 2024.

Join now to express your unique style! Together, let’s create a wave of creativity with Lao Cai and Son La students, spreading beautiful images and the cherished values of our hometowns far and wide!

ABOUT IDAP
The "Inclusive Digital Transformation Ecosystem for SMEs" project in Lao Cai and Son La, funded by GREAT and implemented by KisStartup from 2024 to 2027, is part of the initiative to “Promote Gender Equality through Improved Economic Efficiency in Agricultural Production and Tourism Development” funded by the Australian Government.

About the Hackathon - Digital Creativity Challenge: An initiative by KisStartup to provide students a platform to showcase their creativity and share the beauty of Lao Cai and Son La through social media and digital tools. The competition will be held in multiple rounds, each with a 65-hour challenge. Eligibility: Students from universities and colleges in Lao Cai participating in the IDAP-KisStartup project.

For detailed information on the competition and winning entries, please visit:

Website: kisstartup.com
Email: hello@kisstartup.com
Hotline: (+84) 869.190.704 (Mr. Dung)

Tags:

Hackathon

Thách thức sáng tạo số

[RECAP]: LAUNCH EVENT OF THE IDAP PROJECT - A PROJECT TO ENHANCE THE INCLUSIVE DIGITAL TRANSFORMATION ECOSYSTEM FOR SMALL AND MEDIUM ENTERPRISES, FOCUSING ON AGRICULTURE AND TOURISM IN LAO CAI AND SON LA PROVINCES.

On the morning of September 6th, 2024, KisStartup successfully organized the launch event of the IDAP project - a project aimed at enhancing the inclusive digital transformation ecosystem for small and medium-sized enterprises (SMEs), focusing on agriculture and tourism in Lao Cai and Son La provinces. The project is implemented within the framework of GREAT, an initiative funded by the Australian Government and managed by Cowater International. The event was attended not only by domestic and international experts but also by many businesses, individuals, and organizations interested in inclusive digital transformation, particularly in the two provinces of Lao Cai and Son La.

Ông Roger Oakeley phát biểu về vai trò của phụ nữ trong phát triển hệ sinh thái du lịch
The event began with videos summarizing the results of phase 1 and introducing products and tourism in the Northwest region.

In the opening remarks, Mr. Roger Oakeley, Chief Advisor of the GREAT project and representative of the donor, emphasized the importance of enhancing the role of women in economic development through agriculture and tourism, while also promoting a sustainable ecosystem between local businesses. He pointed out that the project aims to understand the environmental and social barriers in business development, so that with the support of relevant stakeholders, these issues can be thoroughly addressed. Additionally, GREAT's market system approach will pose challenges but also offer opportunities for partners like KisStartup to expand their markets post-project.
Following the program, the CEO of KisStartup Joint Stock Company, Ms. Nguyễn Đặng Tuấn Minh, outlined the development direction and activities of the sub-project. She shared that the project focuses on three main aspects: "New Approach, New Methods, and Potential Cooperation Models," as well as introducing the basic concepts of the digital transformation process. During the program, the CEO of KisStartup also highlighted that digital human resources will be a crucial factor for achieving sustainable digital transformation, not only within the program’s framework but also in the long term. The IDAP program will not only help train and enhance the capacity of businesses but also collaborate with universities and colleges to offer hands-on guidance to students, expanding their job opportunities while helping schools develop qualified human resources that can contribute to the development of the local digital transformation ecosystem. Furthermore, she emphasized that achieving sustainable digital transformation requires support and cooperation from many parties, making the establishment of a collaborative network essential. KisStartup is proud to act as a bridge between businesses, universities, colleges, and service providers.

The program also included participation from partner businesses such as ezCloud. Representatives from businesses shared their experiences in collaboration, the solutions they could offer, and expressed their desire to support local enterprises not only within the project but also by reaching out to businesses that haven't had the opportunity to participate. Ms. Bùi Phương Thanh, a representative from Noong Pieu Cooperative in Son La, shared her experiences and the remarkable development of the cooperative during and after participating in the program. Starting as a small cooperative with a rare ruby plum variety sold in small quantities, the cooperative has since expanded its growing area and successfully exported to four markets.

In the final part of the program, businesses were guided on how to register to participate in the program, with commitments of support and direction for business development and inclusive digital transformation, along with a Q&A session. The event paid particular attention to addressing the needs of businesses, providing foundational knowledge on inclusive digital transformation, and supporting networking opportunities for business owners and operators. New potential initiatives were introduced, such as digital transformation combined with green transformation, with universities and colleges aiming to provide services and human resources tailored to business needs, all working towards the common goal of developing a sustainable ecosystem network. KisStartup sincerely thanks the participation of over 65 attendees and is committed to continuing to refine and support businesses facing challenges in digital and green transformation both within and beyond the project’s framework.
—------------------------------------
For any inquiries, please contact:
KisStartup Fanpage: https://www.facebook.com/kisstartup
Website: https://www.kisstartup.com/
Email: hello@kisstartup.com
Contact: (+84) 392.161.403 (Mr. Hieu)

Author:

KisStartup

Tags:

How will digital solutions help homestays “just focus on welcoming guests” and enhance customer experience?

ezCloud ensures that with just a smartphone, small homestay owners can connect and focus on welcoming guests while improving product and service quality. ezCloud will fully take care of sales operations, which is also the desire of small homestays. We have received significant interest from homestays and mixed agriculture-tourism businesses in Lao Cai and Son La.ezCloud ensures that with just a smartphone, small homestay owners can connect and focus on welcoming guests while improving product and service quality. ezCloud will fully take care of sales operations, which is also the desire of small homestays. We have received significant interest from homestays and mixed agriculture-tourism businesses in Lao Cai and Son La.
The connection event session for tourism businesses was successful, attracting over 50 businesses, with the goal of bringing optimal digital technology solutions for homestay and tourism businesses. The event provided an opportunity for businesses to access two of the industry's leading digital solutions: ezCloud and TripIn, platforms that not only optimize business operations but also significantly enhance customer experiences.

ezCloud – The No.1 Hotel Management Platform in Vietnam

ezCloud is Vietnam's leading hotel management platform, currently holding the largest market share. This solution is specially designed to serve various types of accommodation, from small hotels to homestay complexes to community homestay groups. Thanks to its comprehensive automated management system, homestay owners only need to focus on guest reception and providing the best experience, while all management processes, from booking, room status tracking, to revenue management, are handled by ezCloud intelligently and efficiently.
In particular, with the remote management feature via the mobile app, businesses can easily monitor and adjust their operations anytime and anywhere. This allows homestay owners to dedicate more time to improving service quality and customer care. Moreover, ezCloud integrates multiple features to connect with OTA (Online Travel Agency) channels, helping homestays expand their reach to international customers, increasing booking rates and revenue effectively.

TripIn – AI and AR Travel Application with Virtual Guides

TripIn is an advanced travel application that integrates AI and AR technology, providing tourists with unique travel experiences through virtual guides. Especially for homestay groups or complexes in areas rich in cultural and natural attractions, this application is a powerful tool for tourists to freely explore and experience.
With AR (Augmented Reality) technology, tourists can use TripIn to receive real-time information as they move to attractions, including cultural stories, historical insights, and other useful local information. The virtual guide on TripIn helps them explore every corner of the locality without the need for a traditional tour guide. This not only offers personalized experiences for tourists but also brings convenience and flexibility to travel businesses.
Additionally, TripIn uses AI technology to suggest travel itineraries that match the preferences of tourists, enhancing satisfaction and encouraging them to return or recommend the service to friends and family.

ezCloud and TripIn not only provide optimal management and travel experience solutions but also help small and medium tourism businesses, particularly homestays, to easily transition to digital operations, reduce operating costs, improve business efficiency, and offer unique travel experiences to guests.
This event marks a significant step in promoting digital transformation for tourism businesses in Vietnam. With the support of solutions like ezCloud and TripIn, homestay businesses can easily optimize their operations while delivering new and exciting experiences to their customers. This not only helps them compete more effectively in an increasingly competitive market but also contributes to enhancing the image and quality of local tourism.
Businesses, cooperatives, and homestays that need to connect with these solutions and receive support during the process, please contact KisStartup.

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