[LEAN STARTUP]
Drawing the Customer Persona
Customers are one of the top factors that help you make a profit. Have you ever asked yourself, "Who am I serving? What do I need to do to serve them better?" Have you ever tried putting pen to paper and drawing your customer persona?
It may sound unfamiliar to many, but drawing your customer persona will give you a deeper and more accurate insight into the audience you are providing services/products to, rather than a vague, imagined audience.
